Opening soon in Christchurch's Cathedral Square, The Grand is an ambitious project which will breathe new life into one of the city's most iconic heritage buildings: the former Chief Post Office. It will feature restaurants, a bakery, information centre, wine lounge, and patisserie school. Not Another™ was brought onboard by developer Darin Rainbird to create the centre's core identity, and that all started by coming up with a name befitting of such an important building.
The name and identity we developed pays homage to the building's history and references its origin as as a post office. As part of our work for The Grand, we scripted, shot, and produced a crowdfunding video campaign which Darin will use to enable the people of Christchurch to invest in The Grand.
Darin Rainbird, The Grand