Never Have I Ever
Inspiring Kiwis to travel again
With international tourism at a standstill, Not Another™ teamed up with our friends at Neat Places to create a domestic tourism campaign unlike any other. Never Have I Ever invites New Zealanders to do their "never have I evers" and discover the amazing things to do in our five major cities: Auckland, Hamilton, Wellington, Christchurch and Dunedin.
Not Another™ helped devise the campaign concept, created the identity, designed the website, and rolled out the campaign across print, digital ads, and a series of videos.
Scope of work
Creative Identity
Naming
Stationery
Videography
Awards
No items found.
No items found.
No items found.
No items found.
"The results from this campaign have smashed all targets prior to the campaign ending and a huge credit to the Not Another™ team for producing and creating a very impressive campaign that I am so proud of."
Georgia Woodbridge — Tourism New Zealand
.gif)